A new survey of thousands of game development professionals finds a near-majority saying generative AI tools are already in use at their workplace. But a significant minority of developers say their ...

As reported by Automaton, a survey conducted by the Computer Entertainment Supplier’s Association (CESA) during June and July found that 51% of Japanese game companies are using AI in some capacity.

Company executives explained that Sega will "proceed carefully" when adopting AI for tasks such as streamlining development ...

The video game industry is hellbent on harnessing the power of generative AI to boost productivity and dream up virtual worlds — while also cutting costs, of course. According to a recent Google Cloud ...

Arc Raiders' use of AI tools continues to create divides in gaming. The CEO of its developer's parent company, Nexon, recently claimed that generative artificial intelligence tools are everywhere in ...

Game developers are using AI to make games more realistic, more complex, and more challenging. However, it’s not all fun and games: AI also brings a few downsides, including impacts on the ...

When Noah saw the email, a wave of anxiety hit. It was spring 2023, and the Activision artist was reading a message from the company's then chief technology officer, Michael Vance, about how ...

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For King, the new opportunities offered by AI in improving and speeding up game development aren't new at all. The Candy Crush maker has been utilising and researching machine learning and AI tech for ...